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Asset Builders of America, Inc. is a Wisconsin-based non-profit organization that promotes financial literacy through a variety of programs and partnerships with various businesses, schools, and organizations.

We produce a variety of programs targeted to youth, young adults, seniors, teachers, athletes, and so on. We currently operate these programs, including The Money Conference, Finance & Investment Challenge Bowl, Teen Money Camp, The Millionaires’ Club, Pipeline to Wall Street, Go4It!, and our Got Money! Teen Conference throughout the State of Wisconsin.

Asset Builder’s mission is to enhance the quality of life and self-determination of low and moderate income youth, families and communities through financial education and wealth building strategies.

We accomplish this mission through a combination of innovative, experiential programs and value-added collaboration with organizations that share Asset Builder’s vision.

Got Money! (Personal Responsibility Education Program)

PREP is a unique collaborative fusion of health and wealth education aimed at youth and urban community residents. This innovative initiative is a response to the ample data which documents the inextricable link between one’s health and wealth status. Wealthier people are generally healthier than less wealthy people. Conversely, healthier people have the ability to earn more wealth because of their better health. [More]

Finance & Investment Challenge Bowl

Asset Builders’ Fun, informative and exciting, the Finance and Investment Challenge Bowl (FICB) is an interactive educational game designed to help promote financial literacy and awareness among youth. Using a quiz show format, the game challenges high school students and tests their knowledge about personal finance, business, economics and current events. [more]


June 10

Go4It! Roundtable on Better Investing held at Bric Building, 2741 W. Fond du Lac Ave. in Milwaukee


June 12-23

Youth Power Academy of Finance held at Edgewood College in Madison, Wisconsin



July 8

Go4It! Roundtable on Better Investing held at Bric Building, 2741 W. Fond du Lac Ave. in Milwaukee


July 17-19

Teen Money Camp held at Gateway Technical College in Kenosha, WI


July 24-26

Teen Money Camp held at Gateway Technical College in Racine, WI


August 7-9

Pre-College Personal Finance Boot Camp held at College of Menominee Nation Community Technology Center in Keshena, WI


See Full Calendar of Events

Youth Power Academy & Teen Money Camps

This is an intensive economic education program that can be customized to meet the needs of the targeted clientele. The Youth POWER curriculum emphasizes investment education, entrepreneurship, academic achievement and the development of one’s human capital. The program typically incorporates a stock market simulation and frequent presentations by university professors, entrepreneurs & representatives of financial institutions. [more]


Go4it!®’s mission is to promote entrepreneurship among urban youth and young adults through entrepreneurship education, training and project based initiatives. [more]

“I wanted to share with you a success story from this past weekend’s Money Conference in Appleton.  

As you know I have been part of the Fox Cities Money Conference for the past 5 years.  

On the day of the event I contribute by discussing with attendees their credit report and explaining the current status of their credit history and score.  

This year three attendees returned from prior years all with successful, positive changes on their report.  

It is very encouraging to be part of this success and notice the changes that this conference is able to make in a relatively short time.”  

- Associated Bank Rep

Appleton WI


The Millionaires’ Club

The Millionaires Club® is an intensive economic education program designed to accelerate the economic knowledge of middle and high school students.  The club meetings are held at regular times during the school year and the sessions provide in depth education in the areas of financial basics, human capital development, investing, entrepreneurship and post-secondary planning. [more]

The Money Conference

Asset Builders’ Money Conference is a full-day financial education conference for youth and families. The conference features national speakers and up to twenty-five separate workshops. Workshop sessions discuss a variety of financial matters including first time home buying, the importance of good credit, budgeting, identity theft, and so on.  [more]


News Update - Summer 2017 Report

Summer2017 (1).pdf