Go4it!®’s mission is to promote entrepreneurship among urban youth and young adults through entrepreneurship education, training and project based initiatives.

Go4it! will accomplish its mission through the following objectives:

  1. Orient participants to “the economic way of thinking”
  2. Educate and expose participants to entrepreneurial principles, concepts, resources and people
  3. Provide investment education to participants as a prerequisite and complement to entrepreneurship
  4. Offer training for specific entrepreneurial endeavors
  5. Initiate and support entrepreneurial start up enterprises
  6. Facilitate access to capital, technical assistance and other resources for Go4it! enterprises
  7. Create an organized network of urban entrepreneurs


Go4it! Is on the Go in February!

  • Na’il Diggs and Team Go4it! Will host our first ever Go4it! Youth Prosperity Summit in Los Angeles on Saturday, February 3rd.
  • Our monthly Go4it! Finance Roundtable meeting will be at 10am on Saturday, February 10th at our BRIC co-working space located at 2741 W Fond du Lac Ave in Milwaukee.
  • Go4it! Summit IV in Milwaukee will be hosted at our collaborators’ venue, Running Rebels, on Friday, February 23rd.